May 21st, 2013
May 20th, 2013
I’m delighted to announce that we’ve reached an agreement to acquire Tumblr!
We promise not to screw it up. Tumblr is incredibly special and has a great thing going. We will operate Tumblr independently. David Karp will remain CEO. The product roadmap, their team, their wit and irreverence will all remain the same as will their mission to empower creators to make their best work and get it in front of the audience they deserve. Yahoo! will help Tumblr get even better, faster.
Tumblr has built an amazing place to follow the world’s creators. From art to architecture, fashion to food, Tumblr hosts 105 million different blogs. With more than 300 million monthly unique visitors and 120,000 signups every day, Tumblr is one of thefastest-growing media networks in the world. Tumblr sees 900 posts per second (!) and 24 billion minutes spent onsite each month. On mobile, more than half of Tumblr’s users are using the mobile app, and those users do an average of 7 sessions per day. Tumblr’s tremendous popularity and engagement among creators, curators and audiences of all ages brings a significant new community of users to the Yahoo! network. The combination of Tumblr+Yahoo! could grow Yahoo!’s audience by 50% to more than a billion monthly visitors, and could grow traffic by approximately 20%.
In terms of working together, Tumblr can deploy Yahoo!’s personalization technology and search infrastructure to help its users discover creators, bloggers, and content they’ll love. In turn, Tumblr brings 50 billion blog posts (and 75 million more arriving each day) to Yahoo!’s media network and search experiences. The two companies will also work together to create advertising opportunities that are seamless and enhance user experience.
As I’ve said before, companies are all about people. Getting to know the Tumblr team has been really amazing. I’ve long held the view that in all things art and design, you can feel the spirit and demeanor of those who create them. That’s why it was no surprise to me that David Karp is one of the nicest, most empathetic people I’ve ever met. He’s also one of the most perceptive, capable entrepreneurs I’ve worked with. His respect for Tumblr’s community of creators is awesome, and I’m absolutely delighted to have him and his entire team join Yahoo!.
Both Tumblr and Yahoo! share a vision to make the Internet the ultimate creative canvas by focusing on users, design — and building experiences that delight and inspire the world every day.
*fingers crossed* on this one!
May 14th, 2013
Justice Served of the Day: Instagrammed Meal Results in Identity Theft Arrest
Oh noz, it looks like Florida Man did it again. Back in January, an undercover IRS informant met up with a South Florida couple for a fancy dinner at a steakhouse, during which they handed him a flash drive allegedly containing more than 50,000 stolen identities that could be used to file fraudulent tax returns. Upon examining the drive, the IRS was able to recover about 50 stolen identities and trace its footprint to a man named “Troy Maye.” Now, catching a thief red-handed is no cakewalk, but in this case, it literally turned out to be as easy as running a Google search. After finding Maye’s now-private Instagram account via Google search, the authorities were surprised to find a geotagged photo of his delicious steak dinner (shown above) from the same night he had met up with the informant. And the rest is history—the couple were promptly arrested by IRS agents and they are now facing up to 12 years in federal prison and serious fines.
May 4th, 2013
Multiple award-winning 360 degree integrated campaign titled “The end is only the beginning” for AMC’s zombie-survival television series “The Walking Dead” by South African advertising agency Ireland/Davenport, Cape Town
The campaign received an “In Book Multi-Platform Branding and Promotions” award at D&AD, and an “Outdoor Design Merit” at The One Show Design.
thatsalrightokayletsturnthepage:
Intelligent stain detection
Advertising Agency: Ogilvy&Mather, Moscow, Russia
Creative Director: Robin Weeks
Heads of Creative Group: Anna Paralyush, Danila Khodashinskiy
Art Director: Danila Khodashinskiy
Copywriter: Anna Paralyush
Photographer: Evgeny Raydugin
Published: April 2013
(Source: from89)
April 27th, 2013
April 23rd, 2013
(Source: awkwardsituationist, via baavri)
April 11th, 2013
April 5th, 2013
